The pandemic may have contributed to this surge by bringing collective trauma to our doorsteps, she speculates, but the pre-pandemic upswing suggests other factors are also at play. On, writer Gina Nicoll notes that sales began to liven up around 2018 and then grew in spurts, reaching a peak in 2021. Post-traumatic stress disorder is old news, a staple of psychological chatter for over four decades, and the book doesn’t offer any quick fix solutions for self-helpers.Ĭlues to what has driven The Body Keeps the Score’s success can be found in its sales trajectory. Why a long, dense, and demanding book on the psychology and neurobiology of trauma should occupy so bright a spotlight for so long is not immediately obvious. It has reportedly sold almost 2 million copies. The book has spent more than 150 weeks on the New York Times best seller list for paperback nonfiction, including over half a year in the coveted #1 spot during 2021. Not so The Body Keeps the Score, a publishing phenomenon that has kept selling long after it first hit the shelves in 2014. If new books are lucky they enjoy a brief honeymoon of attention before ebbing away into oblivion. In a new series, we look at books that have become cultural touchstones.
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